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Alex Kincaid Art Gift Guide 2025
Every week in my email newsletter, I share a "favorite thing." It could be a watercolor supply, a beauty product I love (everyone always asks about my curling iron 😂), a recipe, a book, or any other fun little thing that's bringing me joy. This year, I’ve pulled them all together into one cheerful gift guide for Christmas 2025. Whether you’re shopping for a fellow artist, a self-care-loving friend, or just want to treat yourself, you’ll find something special here. ✨ Click a
Nov 6, 20257 min read


What Makes an Artist?
I read an interesting question from one of my students recently. She asked, “What makes someone an artist?” There were a lot of comments on that post, and the question clearly struck a nerve. Some people were hesitant to call themselves an artist, while others were confident. Some asked thoughtful questions. Is it a certain level of skill? A certain number of paintings? Do you have to put on a show or sell your work? Do you need to spend a certain length of time learning? Doe
Nov 4, 20253 min read


The Only Watercolor Supplies You Actually Need
I put together a big studio giveaway for one lucky student and realized it was the perfect excuse to walk you through every supply I genuinely use and love (my favorite paints, paper, brushes, and helpful extras) . This post is a fun tour of my essentials and a few “nice-to-have” luxuries, plus the why behind each pick so you can buy with confidence, avoid gimmicks, and get better results with less frustration. You can watch the walkthrough here and find the clickable supply
Oct 28, 20254 min read


What to Do When You Don’t Like Your Watercolor Painting - 6 Simple Tips
Every watercolor artist has been there. You spend hours on a painting, step back to admire it… and something just feels off. Maybe the colors didn’t blend how you wanted, or that one leaf looks a little wonky, or the whole piece just doesn’t match the image you had in your head. It can be really disheartening, especially when you’ve put a lot of time and effort into a piece. But guess what? Every artist (no matter how experienced) has paintings they don’t love. It’s all part
Oct 22, 20254 min read


Your Complete Guide to Color Mixing With Watercolor
What happens when you hear the words color mixing ? If you’re like lots of my students, those words evoke a little fear or confusion. And you might just want to quietly back out of the room… But wait! Color mixing doesn’t have to be the big, confusing elephant in the (art) room. Yes, it can feel overwhelming. And yes, sometimes it’s a struggle to mix up that perfect color. But the truth is that it can be fun and there are some easy ways to simplify the process, which I’ll
Oct 16, 20256 min read


The 5 Most-Asked Beginner Watercolor Questions (Answered!)
Whenever I teach a live workshop, the same questions come up again and again. I get it! These are the kinds of things that can hold you...
Sep 22, 20253 min read


What's Happening to Quinacridone Gold?
Hi friends! There’s been a lot of discussion and confusion about Quinacridone Gold, and I’m here to clear it up. This is one of the...
Sep 18, 20253 min read


Wet-Into-Wet Watercolor: A Beginner's Guide
In this post, you’ll learn what the wet-into-wet watercolor technique actually is, how it works, and how to practice it with more confidence and less frustration. Whether you’re just starting out or revisiting the basics, we’ll walk through everything step-by-step.
Jul 3, 20255 min read


Painting with a Limited Color Palette in Watercolor: How (and Why) to Keep It Simple
In this post, I’m going to walk you through what a limited color palette actually is, why it’s such a helpful tool for watercolorists (especially if you're just getting started), and how to choose a few standout colors that work together beautifully. You’ll also learn a few watercolor techniques that pair really well with a limited palette so you can get the most out of every brushstroke!
Jul 3, 20255 min read
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